If you’re an early stage founder, fundraising pitches are one of the highest leverage conversations you can have in your entrepreneurial journey. This stressful process can be less stressful if you know what investors look for in a pitch deck. This guide is tuned for venture investors but can be a good framework for angel and other investors.
What is the most important aspect of the pitch?
As a founder, your fundraising pitch is a window into your thought process. The more clarity with which you convey your story, the easier it will be for your investors to gain conviction about your company and invest. Telling a clear story can be the difference between getting a deal to the next stage or having to wait for a future opportunity.
See below for a slide deck template we have refined over the past several years to help answer the question – what should be in my seed deck pitch?